October 19, 2025
Avery Dennison, CIRPASS, and Digital Product Passports: putting real-world proof on a ledger
Avery Dennison's atma.io joined CIRPASS to support European Digital Product Passport groundwork and DPP system architecture recommendations. It ties a ledger to a real-world record rather than to trading activity.
The Proof Layer
This material is about using ledger infrastructure for auditable environmental or provenance records. The primary source is the Avery Dennison CIRPASS/DPP page, with supporting material from the Hedera atma.io announcement and the atma.io DPP page.
Why Real-World Proof Matters
For the Hedera ecosystem, this matters because it shows how an ecosystem can support enterprise and public-interest use cases where trusted records matter.
One caveat for honest use: Keep Hedera/atma.io carbon-accounting as a separate claim with separate Hedera sources.
The Proof Screenshot


Receipts For The Proof Layer
- Avery Dennison CIRPASS/DPP page: https://electrified.averydennison.com/en/home/industries/electric-vehicles/value-chain/CIRPASS-ecosystem-for-digital-product-passports.html
- Hedera atma.io announcement: https://hedera.com/blog/avery-dennisons-atma-io-connected-product-cloud-to-utilize-the-hedera-network-to-account-for-carbon-emissions-of-billions-of-unique-items/
- atma.io DPP page: https://www.atma.io/digital-product-passport
